Buying Into Brand Marketing: Shaping Your Perceptions
SKU/Product Number
WA30103
In Stock
$109.95
Grades 6 and up.
Hundreds of our daily decisions are influenced by brand marketing. Discover what a brand is and how marketing shapes its identity. Learn about brand strategy, positioning, and messaging - and see them in action. Helpful tips show students how to look beyond the brand to help make smart turns in the maze of consumer products. 28 minutes. Copyright 2012.
Write Your Own Review