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Fashion Workbook
Product Number: NA10425
In Stock (Ships within 1-2 business days)
$30.75
By Mary G. Wolfe
Grades 9-12. Help your students become future employees in fashion-related businesses.
- Gives students an in-depth look at the exciting world of fashion
- Designed for non-laboratory textile and clothing courses
- Hundreds of contemporary images illustrate concepts and enhance learning
- Updated information paints for students a current picture of the fashion scene
- Help students understand today’s apparel industry and learn the skills needed to become more attuned to consumer concerns
- Explore globalization and current trends for textile companies, apparel manufacturers, retailers, and consumers, including industry-wide collaboration, omnichannel retailing, and cross-channel shopping
- Analyze how the availability of information online is changing fashion firms’ product development, promotion, and selling techniques and how apps and social media affect consumer comparison shopping and buying practices
- Weigh the dilemma of imports, environmental sustainability, and ethical and social issues about companies when buying their goods
- Expose students to career clusters and the many career opportunities within the apparel industry
- 7th edition
- Organized to follow the textbook on a chapter-by-chapter basis, providing questions to help students review material presented in the chapter
- Perforated pages allow a chapter to be removed and turned in for grading or checking
- 208 pages
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