Fashion Workbook

By Mary G. Wolfe

Grades 9-12. Help your students become future employees in fashion-related businesses.

• Gives students an in-depth look at the exciting world of fashion
• Designed for non-laboratory textile and clothing courses
• Hundreds of contemporary images illustrate concepts and enhance learning
• Updated information paints for students a current picture of the fashion scene
• Help students understand today’s apparel industry and learn the skills needed to become more attuned to consumer concerns
• Explore globalization and current trends for textile companies, apparel manufacturers, retailers, and consumers, including industry-wide collaboration, omnichannel retailing, and cross-channel shopping
• Analyze how the availability of information online is changing fashion firms’ product development, promotion, and selling techniques and how apps and social media affect consumer comparison shopping and buying practices
• Weigh the dilemma of imports, environmental sustainability, and ethical and social issues about companies when buying their goods
• Expose students to career clusters and the many career opportunities within the apparel industry
• 7th edition
• Organized to follow the textbook on a chapter-by-chapter basis, providing questions to help students review material presented in the chapter
• Perforated pages allow a chapter to be removed and turned in for grading or checking
• 208 pages